Amid the dire predictions for publishing, the fumbling about with ebook pricing and the growing hysteria over book piracy, one thing has become perfectly clear: authors need to adapt.

What may not be so clear is that authors can get paid for their work without restricting either availability of it or readers’ convenience.

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My intention has never been, even as a small child, to write without any return on my effort.

Writing is a career, and getting paid for doing it is part of it.

There are things we have to do to make a go of it, to build an audience, if we have no intention of going the traditional publishing route.

One of those things is showcasing our work in the hope of finding readers who will enjoy it. Readers that will become supportive fans, which of course will hopefully translate into ‘buyers’ for our story products.

We may choose to offer free stories for online reading, or free ebooks. People will bypass purchasing a book, regardless of its finished form, if they can’t thumb through or browse it in some manner, rather than plunking down a chunk of change for it, sight unseen.

I know this, because I’m a reader. I thumb through books at bookstores, and check out samples online before making the decision to buy any book.

‘Free’ doesn’t mean we’re releasing those stories to the wilds of public domain for people to use however they may feel they are entitled to.

Writing is personal. Stories come from our imaginations. The characters in them are our children.

We choose to share them in certain ways, but they belong to us.

Just because that’s true, it doesn’t mean we’re selfish, money grubbing hard asses.

It means that they are our creations and no matter how much or in what fashion we share them, they belong to us.

Not because of laws that say so, but because stories, art, photos, software and any kind of creation wouldn’t exist if someone hadn’t imagined it and then decided to create it.

That is the truth and something that, no matter how hard others may try, cannot be taken away from us.

Copyright infringement and illegal distribution can’t take that away. Plagiarism attempts to, but can’t.

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This is an intriguing idea, and here’s my opinions, plus the way I’d try to implement the idea.

Keep in mind I have downloaded mp3s from indie groups that have sponsors, thus allowing them to offer those mp3 files for free download, so I have had a brush with the concept.

I’d offer a limited number of advertising spaces for a fee, then release the title for free download, having been paid for my work and time in producing the ebook.

The idea being that anyone who downloaded it might go visit the advertisers (or should we call them sponsors?), and then purchase something from them.

Because well, if they didn’t, then I’d have more trouble finding sponsors for the next ebook, wouldn’t I?

And there’s the first con: showing a return on the sponsor/advertiser’s investment.

Will readers visit their links?

How will tracking be done to know that they are visiting from links in my ebook, so that the sponsors/advertisers know their investment is paying off?

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